Soap Brows: The Hottest and Most Affordable Brow Trend Right Now

By Katarina V.| Last updated on December 7, 2022
soap brows trends
⏱️ 4 min read

Full feathery brows are a trend we love and don’t want to let go of. That is why people are trying to find new ways to achieve the super modern look of fluffy, Kaia Gerber brows. One of the latest Tik Tok trends the world went crazy about is soap brows.

Let’s see what they are and how to get them.

What Are Soap Brows?

Soap brows are the cheapest and the fastest way to achieve fuller, feathery eyebrows. All you need is a bar of soap and a clean spoolie. Your eyebrows will get that brushed up, slicked-up shape and texture that looks like brow lamination. They get stiff and glued onto your skin, pointing straight up.

You only need five minutes to get great brows. Whether they will last all day, depends on different factors such as your skin type (if it’s too oily, they will probably not last all day) and how much you sweat, as well as the climate.

What Are Soap Brows Treatment?Image source: Instagram @zendaya

How to Do Soap Brows?

You will need:

  • Clean spoolie or mascara wand
  • Glycerin soap
  • Water

Step 1: Dampen the spoolie in the water, or spray it with a face mist.
Step 2: Rub it against a transparent soap.
Step 3: Brush your brows up gently, don’t press too hard.
Step 4: Fill in your brows with a brow pencil or other products you use.

How to Do Soap Brows at Home?Image source: Pexels

What Products To Use For Soap Brows?

The usual question people ask is can I use any kind of soap for soap brows. Basically yes, but the best option is to use glycerin soap because it has a relatively low pH. It will prevent irritation, which is important since it stays on your face for the whole day.

Also, glycerin soap is transparent, so the ugly white lumps will not appear, which can happen when those milky soaps dry. That is why it is the best soap for soap brows.

You can also use a syndet bar, which is an alternative to soap and also has a low pH. Syndet is far more gentle and usually used for sensitive skin as well as baby skin, which makes it a perfect brow soap.

If you have sensitive skin it is really important which brow soap you will choose, to avoid complications.

What Products To Use For Soap Brows and What Kind of Soap?Image source: Pexels

Can I Use Gel to Make Soap Brows?

A gel is something people have used for decades to keep their brows in shape. However, a soap showed better results because it makes the brow hairs stiffer and doesn’t come off unless exposed to water. Gels are water-based and come off much faster when exposed to sweat.

Does It Work for Thin Brows?

Even though the soap brows technique works best on thick brows, it can also do wonders on thin brows. By straightening them and lifting them up, your brows will appear thicker and fluffier. Fill them in with your favorite brow products and enjoy your new trendy brows.

Do Soap Brows Work for Thin Brows?Image source: Pexels

Do Soap Brows Last All Day?

This depends on many factors, such as air humidity, and whether you sweat a lot or not. Even though it is said to last all day (and for some people, it does), most people claim that it doesn’t look that good after 5-6 hours.

What to do to make soap brows last longer?

Use a setting spray. Some people use wig glue or eyelash glue to make sure their brows stay all day.

Makeup usually needs to be retouched throughout the day, and sometimes soap brows need that, too. Bring a bar of soap and the spoolie with you and do a touch up when you feel you need to, if you want your soap brows to stay on all day.

Pros & Cons


  • the fastest, safest, and cheapest way to get runway model brows.


  • Soap is not bad for your brows, but it can cause some irritation, especially if you have sensitive skin. So, watch out for the ingredients.
  • It will get ruined if the brows get wet (excessive sweating, rain, or swimming)
  • The soap can come into your eyes and it will sting.

Soap Brows vs Eyebrow Lamination

The results of soap brows and brow lamination are quite similar. The advantage of eyebrow lamination is that it lasts much longer, so you don’t have to do your brows every day. Once done, brow lamination will last 6-8 weeks.

But when it comes to price, the soap brows take the win. Brow lamination treatment costs around $85, while for soap brows you only need to buy a spoolie and a soap bar.

Soap Brows vs Eyebrow LaminationImage source: Instagram @kaiagerber

How Often Can I Do Soap Brows?

It is not advisable to do it every day. The soap will dry out your brows and make them thinner and sparse. So, take occasional breaks, or if you have sparse brows and sensitive skin, do soap brows only on special occasions.


Soap brows are just great – easy to do, you don’t need any special makeup skills. They can last all day, give your brows perfect shape and style and what is best – they won’t break the bank. All you need to do is to choose the right eyebrow soap.

Awesome, right?

Cover image source: Freepik



Exclusive insights into the PMU industry right in your inbox.

FREE newsletter. 100% good stuff.