PMUHub’s 11 Best Skincare Products 2023

By Katarina V.| Last updated on January 5, 2024
11 best skincare products 2023
⏱️ 5 min read

In this crazy world of trending products and innovations, it’s kind of comforting to know that clean, hydrated, and supple skin will never go out of style.

But, achieving it is a bit harder than seems. We’re often distracted by ingredients and their benefits, making it hard to decide whether a certain product suits our skin type.

If your bathroom cabinet is filled with half-empty jars because you fell into a social media trap, you aren’t the only one.

So, we decided to sum up the best skincare products from this year that you can safely add to your cart.

Best Skincare Products 2023

From rich ingredients to minimalistic must-haves, the winners on our list promise to hydrate, replenish, combat breakouts, and more. And what’s more important, we made sure you get your money’s worth.

So, let’s get started!

Best Face Serums 2023

Having a favorite serum is like having a best friend. It’s always there to comfort you at the end of your day and provide some hydrating benefits!

Let’s see which products made it to our best friend list:

The Ordinary Lactic Acid

For those seeking that unbeatable glow from within, as well as gentle exfoliation, The Ordinary Lactic Acid Serum is game-changing. Lactic acid mildly exfoliates your skin so you can wake up in the morning with radiant, poreless complexion.

If you have dry skin, want to clean your pores, and still get that hydration on a budget, you need to check this one out.

TruSkin Vitamin C

The power of a good vitamin C serum is unmatched when it comes to reducing hyperpigmentation and skin brightening.

If acne scars, redness, and dark under-eye circles keep you up at night, TruSkin Vitamin C Serum should be your perfect match.

Medik8 Crystal Retinal 1

As for those who enjoy a minimalistic, clean routine, we prepared a retinal serum that smoothes and firms your skin.

With its tightening and hydrating properties, Medik8 Crystal Retinal 1 has anti-aging ingredients that would be a perfect match for your minimalistic routine.

Best Face Creams 2023

Moisturizing your face is the most important step of your skincare routine. You’re locking down the benefits of serums and toners and supporting your skin’s barrier.

Glow Recipe Watermelon Glow Moisturizer

If you’re still all about the Barbie trend and are looking for an aesthetically pleasing product that will grace your beauty vanity while nourishing your skin, we’ve got you covered!

Glow Recipe Watermelon Glow Pink Juice Face Moisturizer is a product you’ve probably seen all over Instagram and TikTok. With its insane power of hydration and dreamy design, it is definitely worth the hype.

Kiehl’s Ultra Facial Creme

While we’re on theme, let’s talk about another cult-favorite and why is it so beloved by many.

Kiehl’s Ultra Facial Creme is basically a big tub of creamy, squalane greatness. It’s a daily, lightweight formula that will give you a glow from within. It’s also unscented and a great makeup primer!

COSRX Snail Mucin 92% Repair Cream

Korean skincare trends are still in full blossom, and so is the glass skin trend.

If you want that effect, the COSRX Snail Mucin 92% Repair Cream will plump and hydrate your face and neck and leave you feeling refreshed.

If you were thinking of jumping on the Korean skincare bandwagon, this is the perfect time!

Best Sunscreens 2023

Something we all try to avoid is wrinkled skin with sun damage and hyperpigmentation. Even in winter, SPF should be essential. No matter the season, it should be a staple in your skincare routine.

Cerave Moisturizing Lotion SPF 30

This one is a perfect winter moisturizer with a sun factor. Providing you with hydration, it leaves no white cast so it makes a perfect makeup primer.

It’s extremely budget-friendly and you won’t have to worry about that tacky feeling.

Aquaphor Lip Repair Lip Balm with SPF

Don’t forget the lips! For combating crusty, dry lips, we recommend checking out Aquaphor Lip Repair Lip Balm with Sunscreen.

Nourishing vitamins and shea butter help your lips heal faster and stay protected during the chilly winds.

Sun Bum Original SPF 30 Scalp & Hair Mist

This year, we’ve enjoyed this Sun Bum Original SPF 30 Sunscreen Scalp and Hair Mist. Don’t worry, it won’t make your hair oilier.

It’s lightweight, non-greasy, and will protect your scalp from redness and sunburns. You can (and should!) use it during your ski trip this winter!

Best Face Masks 2023

The holiday season is the perfect time to splurge and buy something a bit luxurious. Technically, it’s still autumn but you can buy yourself an early Xmas gift!

Peter Thomas Roth Pumpkin Enzyme Mask

Why not treat yourself to a spa-like experience at home with Peter Thomas Roth Pumpkin Enzyme Mask? It helps even out the complexion while smoothing out wrinkles and fine lines.

PalNour Aloe Facial Skincare Sheet Masks

If sheet masks spark your imagination more, check out PalNour Aloe Facial Skincare Sheet Masks.

Aloe vera is one of those powerhouse ingredients that treat redness and irritation, and deeply hydrate the skin at the same time.

This face mask is made for every skin type, so don’t worry about compatibility!

Honorary Mention

Social media-beloved LED masks are all the craze at the moment. Red light masks have taken the skincare world by storm with the claims of smooth, plump skin.

Why not combine your love for skincare with technology and treat yourself?

LightStim LED Wand for Wrinkles

If you want to treat yourself to some skin tech, the LightStim LED device has been a best-seller this year so it’s a good option.

It has advanced LED technology, ensuring an improvement in skin texture in just a few weeks. It’s user-friendly and comfortable on the face.

So, What Will You Be Splurging On?

As you can see, all the winning products on our skincare list target different skin concerns, like dryness, redness, irritation, acne, wrinkles, and other issues. It’s time to renew your skincare collection and start off 2024 with a new routine!



Exclusive insights into the PMU industry right in your inbox.

FREE newsletter. 100% good stuff.